become an underdog coffee co stockist today

You can buy Underdog Coffee as a trade customer directly from our website. That means you can order on your own time, keep a log of all past orders and access POS, price lists and other useful bits and bobs. What are you waiting for? Apply for a trade account now!

why become an underdog stockist?

Underdog Coffee is Unique

Underdog Coffee is the only sustainable coffee in the UK that's SCA rated as gourmet. That means you don't need to compromise on quality to drink sustainable coffee.

It's Fairtrade, Organic, and Rainforest Alliance Certified

All our coffees are certified by their respective sustainable associations, which means you can cater to even the most ethically-demanding customers.

You can charge a premium

Consumers are consistent happy to pay 20% to 30% more for products that are ethically sourced versus comparable uncertified products.

Trade registration form



Whether you're a farm shop, online retailer, or hotel, we're happy to stock you! Register with the form above, and once we've made sure you're not a bot or over-enthusiastic coffee addict, we'll approve your account and you can get stocking!